LEDs Magazine’s Mark Halper weighs in on LocusLabs’ partnership with Acuity Brands:
Atlanta-based Acuity said LocusLabs’ LocusMaps application “powers navigation in hundreds of millions of mobile devices used at airports, retail malls, multi-floor buildings, and campuses, making it easy to search, discover, and navigate large, complex indoor spaces.”
That is just the sort of thing that Acuity itself claims to have already provided at last count at over 50 million ft2 of retail space, to help shoppers find their way around sprawling aisles, and to engage those shoppers with information and discounts sent to their phones.